The essence of warew Skincare is the Japanese tradition of beauty care
warew is an Aging Care brand that uses cutting-edge technologies to maximize the beauty care methods and ingredients handed down from ancient Japanese tradition.
warew products work in synergy with the physiological functions of the skin, respecting them, stimulating the natural cycle of cellular regeneration. The exclusive warew skincare method leads, in four steps, to healthy and resilient skin, put in the condition to perform its physiological functions at their best and reveal all its natural beauty.
A Skincare Ritual That Represents Japanese Culture
Shiromuku
The daily skin care routine is a moment entirely dedicated to self-care, to loving yourself.
warew has chosen to give a special color to this moment: pure white and vermilion red are the colors of the Shiromuku , the traditional Japanese wedding dress that represents a woman in the prime of her serenity and beauty.
Hand mirror
The warew symbol is a red disc on a white background – the Rising Sun – from which a small drop detaches itself to represent the essence of Japan distilled into each product.
The logo takes the form of a hand mirror, a symbol of beauty and a trousseau for the Japanese bride.
Obi Band
The vermilion band that encircles the bottles like an Obi, the Kimono belt, invites you to handle each product with grace and elegance.
Skincare becomes a ritual with naturally graceful gestures, a conscious exercise in self-care that nourishes beauty from within as well as on the surface.
Made in Japan
At the warew research center in Yokohama, we study effective traditional remedies passed down from the Japanese skincare tradition to translate them into safe and effective cosmetic products.
All formulations are dermatologically and clinically approved for sensitive skin. Every stage of the industrial process is directly monitored by a team of highly qualified technicians. The expertise of these technicians guarantees the quality of our products, made by people for people, with passion and professionalism.
